We started with one of the softest velvet fabrics we could find, giving the crown a rich, luxurious feel that immediately stands apart from any hat we’ve ever produced. Then we paired it with a woven floral tapestry brim came straight from Abuelita’s living room couch—the kind every family remembers. Nostalgic, familiar, and unmistakably ours.
But the materials are only the beginning.
From the custom embroidery and hidden labels to the small details tucked throughout the design, this hat was created for the people who understand what Selena meant to our culture. The kind of piece that starts conversations, sparks memories, and becomes a favorite the moment you put it on.
Designed and hand-selected by 19Twelve Clothing Co.
Features:
Ultra-soft premium velvet crown
Custom floral tapestry brim (top and bottom brim)- Jacquard Knit
Puff Embroidery Old English “Como La Flor” embroidery
Embroidered rose side detail
Adjustable velvet strap with brass hardware
Con Tanto Amor back woven tag
Limited production piece designed by 19Twelve Clothing Co.
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